Hyper-Social Organization: Eclipse Your Competition by Leveraging Social Media

Gossieaux, Francois Moran, Ed

Ouvrage indisponible

Éditeur
McGraw-Hill Professional
Pages
320
Parution
juillet 2010
Format
Cartonné
Langue
Anglais
Dimensions
236 × 165 × 30 cm
EAN
9780071714020
  • Résumé

Based on the famous "Tribalization of Business Study" - a wide-ranging annual survey, this is the guide to using social media for organizational success. It includes findings and interviews that challenges what you know about corporate-consumer relations.
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