Expert's Edge, The: Become the Go-to Authority People Turn to Every Time

Lizotte, Ken

Ouvrage indisponible

Éditeur
McGraw-Hill Professional
Pages
266
Parution
janvier 2008
Format
Cartonné
Langue
Anglais
Dimensions
236 × 160 × 22 cm
EAN
9780071495677
  • Résumé

Provides action steps to help you become the go-to individual in your area of expertise. This title explains the Five Pillars of Thoughtleadership - developing original research, public speaking, media exposure, building a web presence, and publishing - which are requires to making and sustaining status as the expert in a field or business.
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