Shipping Company Strategies: Global Management Under Turbulent Conditions

Lorange, Peter

Ouvrage indisponible

Éditeur
Elsevier Science Ltd
Pages
208
Parution
mai 2005
Format
Cartonné
Langue
Anglais
Dimensions
240 × 165 × 14 cm
EAN
9780080446110
  • Résumé

About developing implementable strategies for shipping firms. This book takes a close look at the challenge of driving one's strategy towards niches, with a spotlight on how to find a viable business opportunity and develop a defendable strength there.
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