Managing Technological Innovation: Competitive Advantage from Change

Betz, Frederick

Ouvrage indisponible

Éditeur
John Wiley & Sons Ltd
Pages
384
Parution
mars 2011
Format
Cartonné
Langue
Anglais
Dimensions
235 × 162 × 23 cm
EAN
9780470547823
  • Résumé

Written by the author who helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation, this Third Edition brings the subject in line with current business strategy.
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