Trump University Branding 101: How to Build the Most Valuable Asset of Any Business

Sexton, Donald

Ouvrage indisponible

Éditeur
John Wiley & Sons Ltd
Pages
336
Parution
octobre 2008
Format
Cartonné
Langue
Anglais
Dimensions
231 × 161 × 30 cm
EAN
9780470189009
  • Résumé

Whether your business is large or small, your brand is probably the single most important and valuable asset of your organization. For example, each of the ten most valuable brands in the world is worth billions of pounds.
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