Strategic Database Marketing: The Masterplan for Starting and Managing a Profitable, Customer-based Marketing Program

Hughes, Arthur Middleton

Ouvrage indisponible

Éditeur
McGraw-Hill Professional
Pages
608
Parution
janvier 2012
Format
Cartonné
Langue
Anglais
Dimensions
241 × 157 × 45 cm
EAN
9780071773485
  • Résumé

Providing marketing professionals with the most current theories, strategies, and practical advice for 15 years--now fully updated and revised to include digital platforms to expand outreach further than ever
Bio de l'auteur
Sommaire / contenu
Nous vous suggérons aussi
Value Proposition Design: How to Create Products and Services Customers Want Osterwalder, Alexander Pigneur, Yves Papadakos, Patricia Bernarda, Gregory Papadakos, Trish CHF 49.90
Answer, The: Grow Any Business, Achieve Financial Freedom, and Live an Extraordinary Life Assaraf, John Smith, Lecturer in Film Studies Murray (University of Kent at Canterbury)
Retour en haut de page