Power of Real-Time Social Media Marketing, The: How to Attract and Retain Customers and Grow the Bottom Line in the Globally Connected World

Thompson, Teri Macy, Beverly

Ouvrage indisponible

Éditeur
McGraw-Hill Professional
Pages
272
Parution
janvier 2011
Format
Cartonné
Langue
Anglais
Dimensions
236 × 162 × 23 cm
EAN
9780071752633
  • Résumé

Reveals how leading global companies are leveraging the hottest trends in social media marketing to build a successful real-time marketing strategy that marketing professionals can implement in their own companies
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