Online Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus

Miller, Michael

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Éditeur
John Wiley & Sons Ltd
Pages
320
Parution
mars 2008
Format
Cartonné
Langue
Anglais
Dimensions
236 × 164 × 27 cm
EAN
9780470242049
  • Résumé

Suppose you could sit down with 25 of the most successful online marketing pros in the business and just talk shop. Suppose that included PR people, copywriters, direct marketing gurus, consultants. Suppose you could get input from the creative cubicle-dwellers as well as executives managing multimillion-dollar marketing firms.
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