Leadership Genius of Alfred P. Sloan, The: Invaluable Lessons on Business, Management, and Leadership for Today's Manager

Freeman, Allyn

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Éditeur
McGraw-Hill Professional
Pages
240
Parution
novembre 2005
Format
Cartonné
Langue
Anglais
Dimensions
238 × 161 × 14 cm
EAN
9780071457965
  • Résumé

Alfred P Sloan created the organizational and marketing approaches that have become the models for large companies. This book helps you to apply Sloan's principles to your organization, distilling lessons from top companies across a wide range of industries (IBM, Federated,Trader Joe's) that are implementing the concepts.
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