Economics of Strategy

Besanko, David Dranove, David Shanley, Mark Schaefer, Scott

Ouvrage indisponible

Éditeur
John Wiley & Sons Ltd
Pages
624
Parution
septembre 2009
Format
Cartonné
Langue
Anglais
Dimensions
257 × 210 × 26 cm
EAN
9780470373606
Autres formats
  • Résumé

Enables managers to perform a comprehensive analysis of a firm's strategy using the necessary frameworks and tools. This book offers an introduction to the essential concepts from microeconomics that form the building blocks of strategy.
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